Car of the Week
Featured vehicle spotlight with video hook, 3-spec grid and CTA; swap car name, specs, price, badge and colors.
- Type
- Video
- Format
- Instagram Reel · 9:16
- Orientation
- Portrait
- Duration
- 12.9s
- Scenes
- 3
- Render cost
- $0.00323 / render
Free template · opens in the editor, no account required.
Customize Car of the Week
Car of the Week is a ready-to-render Car dealer / vehicle video design formatted for Instagram Reel · 9:16 with 3 scenes and support for variables, conditional scenes, video. Open it in the editor to replace its copy and media, then render variations through the Zvid API.
21 variables: Every value below is a variable you can override — send them in the variables field of the render request (or edit them in the editor) to generate on-brand versions at scale.
dealerNameTextkickerTextcarNameTextcarYearTexttaglineTextspecOneTextspecOneLabelTextspecTwoTextspecTwoLabelTextspecThreeTextspecThreeLabelTextpriceTextshowPriceTogglebadgeTextTextshowBadgeTogglectaTextTextctaHandleTextaccentColorColorheroVideoMedia URLcarImageMedia URLmusicUrlMedia URLThe exact JSON payload
This is the full render config — POST it to the API, or open it in the editor to tweak.
{
"name": "auto-car-of-the-week",
"resolution": "instagram-reel",
"frameRate": 30,
"backgroundColor": "#07090C",
"outputFormat": "mp4",
"variables": {
"dealerName": "APEX MOTORS",
"kicker": "CAR OF THE WEEK",
"carName": "911 Carrera GTS",
"carYear": "2024",
"tagline": "One week. One machine. Zero compromise.",
"specOne": "473 HP",
"specOneLabel": "Twin-turbo flat-six",
"specTwo": "3.3s",
"specTwoLabel": "0–60 mph",
"specThree": "Sport Chrono",
"specThreeLabel": "Package included",
"price": "$142,900",
"showPrice": true,
"badgeText": "CERTIFIED PRE-OWNED",
"showBadge": true,
"ctaText": "Book a test drive",
"ctaHandle": "apexmotors.com/gts",
"accentColor": "#39E5FF",
"heroVideo": "https://videos.pexels.com/video-files/16244938/16244938-uhd_1440_2560_60fps.mp4",
"carImage": "https://images.unsplash.com/photo-1580881647059-923632b8fd75?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w3MDgwMTZ8MHwxfHNlYXJjaHwzfHxsdXh1cnklMjBjYXIlMjBzcG9ydHMlMjB2ZWhpY2xlfGVufDB8fHx8MTc4MzI2ODYxOHww&ixlib=rb-4.1.0&q=80&w=1080",
"musicUrl": "https://cdn.pixabay.com/audio/2026/02/24/audio_3f375fdf97.mp3"
},
"scenes": [
{
"id": "hook",
"duration": 4.4,
"backgroundColor": "#07090C",
"transition": "smoothup",
"transitionId": "specs",
"transitionDuration": 0.55,
"visuals": [
{
"type": "VIDEO",
"src": "{{heroVideo}}",
"width": 1080,
"height": 1920,
"position": "center-center",
"resize": "cover",
"volume": 0,
"track": 0,
"enterBegin": 0,
"exitEnd": 4.4
},
{
"type": "SVG",
"width": 1080,
"height": 1920,
"track": 1,
"enterBegin": 0,
"exitEnd": 4.4,
"svg": "<svg width='1080' height='1920' viewBox='0 0 1080 1920' xmlns='http://www.w3.org/2000/svg'><defs><linearGradient id='cotwHook' x1='0' y1='0' x2='0' y2='1'><stop offset='0' stop-color='#07090C' stop-opacity='0.72'/><stop offset='0.4' stop-color='#07090C' stop-opacity='0.08'/><stop offset='0.74' stop-color='#07090C' stop-opacity='0.35'/><stop offset='1' stop-color='#07090C' stop-opacity='0.95'/></linearGradient></defs><rect width='1080' height='1920' fill='url(#cotwHook)'/><rect x='56' y='56' width='968' height='1808' rx='30' fill='none' stroke='rgba(57,229,255,0.25)' stroke-width='1.5'/><rect x='90' y='250' width='84' height='5' fill='#39E5FF'/></svg>"
},
{
"type": "TEXT",
"x": 90,
"y": 130,
"anchor": "top-left",
"track": 2,
"enterBegin": 0.2,
"enterEnd": 0.6,
"enterAnimation": "fade",
"exitEnd": 4.4,
"style": {
"fontFamily": "Archivo"
},
"html": "<div style='color:#EAF6FA; font-size:28px; font-weight:800; letter-spacing:8px;'>{{dealerName}}</div>"
},
{
"type": "TEXT",
"x": 90,
"y": 300,
"anchor": "top-left",
"track": 3,
"enterBegin": 0.35,
"enterEnd": 0.75,
"enterAnimation": "smoothleft",
"exitEnd": 4.4,
"style": {
"fontFamily": "Archivo"
},
"html": "<div style='color:{{accentColor}}; font-size:26px; font-weight:800; letter-spacing:7px;'>{{kicker}}</div>"
},
{
"type": "TEXT",
"x": 90,
"y": 1360,
"width": 900,
"anchor": "top-left",
"track": 4,
"enterBegin": 0.55,
"enterEnd": 1.05,
"enterAnimation": "smoothup",
"exitEnd": 4.4,
"style": {
"fontFamily": "Archivo"
},
"html": "<div style='color:#7C8894; font-size:34px; font-weight:700; letter-spacing:2px;'>{{carYear}}</div><div style='margin-top:6px; color:#FFFFFF; font-size:112px; line-height:0.98; font-weight:900; letter-spacing:-3px;'>{{carName}}</div><div style='margin-top:26px; color:#C7D2DA; font-size:34px; line-height:1.35; font-weight:500;'>{{tagline}}</div>"
}
]
},
{
"id": "specs",
"duration": 5,
"backgroundColor": "#07090C",
"transition": "fade",
"transitionId": "cta",
"transitionDuration": 0.55,
"visuals": [
{
"type": "IMAGE",
"src": "{{carImage}}",
"x": 540,
"y": 640,
"width": 1080,
"height": 1180,
"anchor": "center-center",
"resize": "cover",
"zoom": true,
"track": 0,
"enterBegin": 0,
"exitEnd": 5
},
{
"type": "SVG",
"width": 1080,
"height": 1920,
"track": 1,
"enterBegin": 0,
"exitEnd": 5,
"svg": "<svg width='1080' height='1920' viewBox='0 0 1080 1920' xmlns='http://www.w3.org/2000/svg'><defs><linearGradient id='cotwSpec' x1='0' y1='0' x2='0' y2='1'><stop offset='0' stop-color='#07090C' stop-opacity='0.35'/><stop offset='0.5' stop-color='#07090C' stop-opacity='0.15'/><stop offset='0.78' stop-color='#07090C' stop-opacity='0.85'/><stop offset='1' stop-color='#07090C' stop-opacity='1'/></linearGradient></defs><rect width='1080' height='1920' fill='url(#cotwSpec)'/><rect x='90' y='1180' width='900' height='1' fill='rgba(57,229,255,0.5)'/><rect x='388' y='1230' width='1' height='230' fill='rgba(255,255,255,0.18)'/><rect x='690' y='1230' width='1' height='230' fill='rgba(255,255,255,0.18)'/></svg>"
},
{
"type": "TEXT",
"condition": "{{showBadge}}",
"x": 90,
"y": 130,
"anchor": "top-left",
"track": 5,
"enterBegin": 0.2,
"enterEnd": 0.6,
"enterAnimation": "smoothleft",
"exitEnd": 5,
"style": {
"fontFamily": "Archivo"
},
"html": "<div style='display:inline-block; background:rgba(57,229,255,0.12); border:1.5px solid rgba(57,229,255,0.6); color:{{accentColor}}; border-radius:10px; padding:14px 30px; font-size:24px; font-weight:800; letter-spacing:4px;'>{{badgeText}}</div>"
},
{
"type": "TEXT",
"x": 90,
"y": 1240,
"anchor": "top-left",
"track": 2,
"enterBegin": 0.4,
"enterEnd": 0.85,
"enterAnimation": "smoothup",
"exitEnd": 5,
"style": {
"fontFamily": "Archivo"
},
"html": "<div style='color:#FFFFFF; font-size:70px; line-height:1; font-weight:900; letter-spacing:-2px;'>{{specOne}}</div><div style='margin-top:10px; color:#8B97A2; font-size:23px; font-weight:600;'>{{specOneLabel}}</div>"
},
{
"type": "TEXT",
"x": 420,
"y": 1240,
"anchor": "top-left",
"track": 3,
"enterBegin": 0.55,
"enterEnd": 1,
"enterAnimation": "smoothup",
"exitEnd": 5,
"style": {
"fontFamily": "Archivo"
},
"html": "<div style='color:#FFFFFF; font-size:70px; line-height:1; font-weight:900; letter-spacing:-2px;'>{{specTwo}}</div><div style='margin-top:10px; color:#8B97A2; font-size:23px; font-weight:600;'>{{specTwoLabel}}</div>"
},
{
"type": "TEXT",
"x": 720,
"y": 1240,
"width": 280,
"anchor": "top-left",
"track": 4,
"enterBegin": 0.7,
"enterEnd": 1.15,
"enterAnimation": "smoothup",
"exitEnd": 5,
"style": {
"fontFamily": "Archivo"
},
"html": "<div style='color:{{accentColor}}; font-size:46px; line-height:1; font-weight:900; letter-spacing:-1px;'>{{specThree}}</div><div style='margin-top:10px; color:#8B97A2; font-size:23px; font-weight:600;'>{{specThreeLabel}}</div>"
},
{
"type": "TEXT",
"condition": "{{showPrice}}",
"x": 90,
"y": 1560,
"anchor": "top-left",
"track": 6,
"enterBegin": 1,
"enterEnd": 1.45,
"enterAnimation": "smoothleft",
"exitEnd": 5,
"style": {
"fontFamily": "Archivo"
},
"html": "<div style='display:inline-block; background:{{accentColor}}; color:#07090C; border-radius:14px; padding:20px 44px; font-size:52px; font-weight:900; letter-spacing:-1px;'>{{price}}</div>"
}
]
},
{
"id": "cta",
"duration": 4.6,
"backgroundColor": "#07090C",
"visuals": [
{
"type": "SVG",
"width": 1080,
"height": 1920,
"track": 0,
"enterBegin": 0,
"exitEnd": 4.6,
"svg": "<svg width='1080' height='1920' viewBox='0 0 1080 1920' xmlns='http://www.w3.org/2000/svg'><defs><radialGradient id='cotwCta' cx='0.5' cy='0.4' r='0.95'><stop offset='0' stop-color='#0C1A22'/><stop offset='1' stop-color='#07090C'/></radialGradient></defs><rect width='1080' height='1920' fill='url(#cotwCta)'/><rect x='56' y='56' width='968' height='1808' rx='30' fill='none' stroke='rgba(57,229,255,0.3)' stroke-width='1.5'/><circle cx='540' cy='620' r='150' fill='none' stroke='rgba(57,229,255,0.75)' stroke-width='2'/><circle cx='540' cy='620' r='172' fill='none' stroke='rgba(57,229,255,0.25)' stroke-width='1'/><path d='M470 620 H610 M540 555 V685' stroke='#39E5FF' stroke-width='6' stroke-linecap='round'/></svg>"
},
{
"type": "TEXT",
"x": 540,
"y": 900,
"width": 920,
"anchor": "top-center",
"track": 1,
"enterBegin": 0.3,
"enterEnd": 0.8,
"enterAnimation": "smoothup",
"exitEnd": 4.6,
"style": {
"fontFamily": "Archivo"
},
"html": "<div style='text-align:center; color:#FFFFFF; font-size:78px; line-height:1.04; font-weight:900; letter-spacing:-2px;'>The keys are<br>waiting.</div>"
},
{
"type": "TEXT",
"x": 540,
"y": 1220,
"anchor": "top-center",
"track": 2,
"enterBegin": 0.7,
"enterEnd": 1.15,
"enterAnimation": "smoothup",
"exitEnd": 4.6,
"style": {
"fontFamily": "Archivo"
},
"html": "<div style='display:inline-block; background:{{accentColor}}; color:#07090C; border-radius:999px; padding:28px 66px; font-size:40px; font-weight:900;'>{{ctaText}}</div>"
},
{
"type": "TEXT",
"x": 540,
"y": 1400,
"anchor": "top-center",
"track": 3,
"enterBegin": 1,
"enterEnd": 1.4,
"enterAnimation": "fade",
"exitEnd": 4.6,
"style": {
"fontFamily": "Archivo"
},
"html": "<div style='text-align:center; color:#6E7A85; font-size:28px; font-weight:700; letter-spacing:3px;'>{{ctaHandle}}</div>"
}
]
}
],
"audios": [
{
"src": "{{musicUrl}}",
"volume": 0.16,
"track": 0
}
]
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