Restaurant / food

Chef Recommendation

Espresso + gold Playfair feature of a signature dish; swap chefName, dishName, story, quote, price; toggle the price chip.

Type: Video
Format: Instagram Reel · 9:16
Orientation: Portrait
Duration: 13.3s
Scenes: 3
Render cost: $0.00333 / render

VariablesConditional scenes

Free template · opens in the editor, no account required.

Customize Chef Recommendation

Chef Recommendation is a ready-to-render Restaurant / food video design formatted for Instagram Reel · 9:16 with 3 scenes and support for variables, conditional scenes. Open it in the editor to replace its copy and media, then render variations through the Zvid API.

16 variables: Every value below is a variable you can override — send them in the variables field of the render request (or edit them in the editor) to generate on-brand versions at scale.

restaurantNameText

OSTERIA NOVE

kickerText

THE CHEF RECOMMENDS

chefNameText

Chef Marco Ferri

chefTitleText

Head Chef · 1 Michelin Star

dishNameText

Slow-Braised Short Rib

dishStoryText

Braised for eight hours in barolo, finished with truffle butter and a whisper of rosemary smoke.

quoteText

The one plate I'd order if I only had one left.

priceText

$38

showPriceToggle

on

signatureLabelText

SIGNATURE PLATE

ctaTextText

Taste it tonight

ctaUrlText

osterianove.com

accentColorColor

#C79A46

chefImageMedia URL

photo-1503453776591-b4548af666a2

dishImageMedia URL

photo-1731156679850-e73fbc21564c

musicUrlMedia URL

audio_3f375fdf97.mp3

The exact JSON payload

This is the full render config — POST it to the API, or open it in the editor to tweak.

Open in editor ↗

{
  "name": "local-chef-recommendation",
  "resolution": "instagram-reel",
  "frameRate": 30,
  "backgroundColor": "#0E0B08",
  "outputFormat": "mp4",
  "variables": {
    "restaurantName": "OSTERIA NOVE",
    "kicker": "THE CHEF RECOMMENDS",
    "chefName": "Chef Marco Ferri",
    "chefTitle": "Head Chef · 1 Michelin Star",
    "dishName": "Slow-Braised Short Rib",
    "dishStory": "Braised for eight hours in barolo, finished with truffle butter and a whisper of rosemary smoke.",
    "quote": "The one plate I'd order if I only had one left.",
    "price": "$38",
    "showPrice": true,
    "signatureLabel": "SIGNATURE PLATE",
    "ctaText": "Taste it tonight",
    "ctaUrl": "osterianove.com",
    "accentColor": "#C79A46",
    "chefImage": "https://images.unsplash.com/photo-1503453776591-b4548af666a2?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w3MDgwMTZ8MHwxfHNlYXJjaHwyfHxjaGVmJTIwY29va2luZyUyMGtpdGNoZW4lMjByZXN0YXVyYW50fGVufDB8fHx8MTc4MzI2ODU4NHww&ixlib=rb-4.1.0&q=80&w=1080",
    "dishImage": "https://images.unsplash.com/photo-1731156679850-e73fbc21564c?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3w3MDgwMTZ8MHwxfHNlYXJjaHw1fHxjaGVmJTIwY29va2luZyUyMGtpdGNoZW4lMjByZXN0YXVyYW50fGVufDB8fHx8MTc4MzI2ODU4NHww&ixlib=rb-4.1.0&q=80&w=1080",
    "musicUrl": "https://cdn.pixabay.com/audio/2026/02/24/audio_3f375fdf97.mp3"
  },
  "scenes": [
    {
      "id": "chef",
      "duration": 4.6,
      "backgroundColor": "#0E0B08",
      "transition": "smoothleft",
      "transitionId": "dish",
      "transitionDuration": 0.55,
      "visuals": [
        {
          "type": "IMAGE",
          "src": "{{chefImage}}",
          "width": 1080,
          "height": 1920,
          "position": "center-center",
          "resize": "cover",
          "zoom": true,
          "track": 0,
          "enterBegin": 0,
          "exitEnd": 4.6
        },
        {
          "type": "SVG",
          "width": 1080,
          "height": 1920,
          "track": 1,
          "enterBegin": 0,
          "exitEnd": 4.6,
          "svg": "<svg width='1080' height='1920' viewBox='0 0 1080 1920' xmlns='http://www.w3.org/2000/svg'><defs><linearGradient id='chrShade' x1='0' y1='0' x2='0' y2='1'><stop offset='0' stop-color='#0E0B08' stop-opacity='0.72'/><stop offset='0.4' stop-color='#0E0B08' stop-opacity='0.1'/><stop offset='0.7' stop-color='#0E0B08' stop-opacity='0.4'/><stop offset='1' stop-color='#0E0B08' stop-opacity='0.96'/></linearGradient></defs><rect width='1080' height='1920' fill='url(#chrShade)'/><rect x='46' y='46' width='988' height='1828' rx='30' fill='none' stroke='rgba(199,154,70,0.45)' stroke-width='1.5'/></svg>"
        },
        {
          "type": "TEXT",
          "x": 540,
          "y": 140,
          "anchor": "top-center",
          "track": 2,
          "enterBegin": 0.2,
          "enterEnd": 0.7,
          "enterAnimation": "fade",
          "exitEnd": 4.6,
          "style": {
            "fontFamily": "Playfair Display"
          },
          "html": "<div style='text-align:center; color:{{accentColor}}; font-size:32px; letter-spacing:8px; font-weight:600;'>{{restaurantName}}</div>"
        },
        {
          "type": "TEXT",
          "x": 90,
          "y": 1220,
          "width": 900,
          "anchor": "top-left",
          "track": 3,
          "enterBegin": 0.55,
          "enterEnd": 1.05,
          "enterAnimation": "smoothup",
          "exitEnd": 4.6,
          "style": {
            "fontFamily": "Playfair Display"
          },
          "html": "<div style='color:{{accentColor}}; font-size:26px; font-weight:700; letter-spacing:5px; font-family:Poppins, sans-serif;'>{{kicker}}</div><div style='margin-top:18px; color:#F5EFE2; font-size:88px; line-height:1; font-weight:600; font-style:italic;'>{{chefName}}</div><div style='margin-top:18px; color:#B7A785; font-size:30px; font-weight:500; font-family:Poppins, sans-serif;'>{{chefTitle}}</div>"
        }
      ]
    },
    {
      "id": "dish",
      "duration": 5.6,
      "backgroundColor": "#0E0B08",
      "transition": "fade",
      "transitionId": "cta",
      "transitionDuration": 0.55,
      "visuals": [
        {
          "type": "IMAGE",
          "src": "{{dishImage}}",
          "width": 1080,
          "height": 1920,
          "position": "center-center",
          "resize": "cover",
          "zoom": true,
          "track": 0,
          "enterBegin": 0,
          "exitEnd": 5.6
        },
        {
          "type": "SVG",
          "width": 1080,
          "height": 1920,
          "track": 1,
          "enterBegin": 0,
          "exitEnd": 5.6,
          "svg": "<svg width='1080' height='1920' viewBox='0 0 1080 1920' xmlns='http://www.w3.org/2000/svg'><defs><linearGradient id='chrDish' x1='0' y1='0' x2='0' y2='1'><stop offset='0' stop-color='#0E0B08' stop-opacity='0.55'/><stop offset='0.45' stop-color='#0E0B08' stop-opacity='0.12'/><stop offset='1' stop-color='#0E0B08' stop-opacity='0.95'/></linearGradient></defs><rect width='1080' height='1920' fill='url(#chrDish)'/><path d='M90 1150 H300' stroke='#C79A46' stroke-width='4'/></svg>"
        },
        {
          "type": "TEXT",
          "condition": "{{showPrice}}",
          "x": 990,
          "y": 150,
          "anchor": "top-right",
          "track": 4,
          "enterBegin": 0.4,
          "enterEnd": 0.85,
          "enterAnimation": "smoothdown",
          "exitEnd": 5.6,
          "style": {
            "fontFamily": "Playfair Display"
          },
          "html": "<div style='display:inline-block; background:{{accentColor}}; color:#0E0B08; border-radius:18px; padding:16px 38px; font-size:52px; font-weight:700;'>{{price}}</div>"
        },
        {
          "type": "TEXT",
          "x": 90,
          "y": 1200,
          "width": 900,
          "anchor": "top-left",
          "track": 2,
          "enterBegin": 0.45,
          "enterEnd": 0.95,
          "enterAnimation": "smoothup",
          "exitEnd": 5.6,
          "style": {
            "fontFamily": "Poppins"
          },
          "html": "<div style='color:{{accentColor}}; font-size:24px; font-weight:700; letter-spacing:5px;'>{{signatureLabel}}</div><div style='margin-top:16px; color:#F5EFE2; font-size:84px; line-height:1; font-weight:600; letter-spacing:-1px; font-family:Playfair Display, serif;'>{{dishName}}</div><div style='margin-top:22px; color:#D3C7AE; font-size:32px; line-height:1.45; font-weight:400;'>{{dishStory}}</div>"
        },
        {
          "type": "TEXT",
          "x": 90,
          "y": 1660,
          "width": 900,
          "anchor": "top-left",
          "track": 3,
          "enterBegin": 0.95,
          "enterEnd": 1.4,
          "enterAnimation": "fade",
          "exitEnd": 5.6,
          "style": {
            "fontFamily": "Playfair Display"
          },
          "html": "<div style='color:#F5EFE2; font-size:40px; line-height:1.35; font-weight:600; font-style:italic;'>“{{quote}}”</div>"
        }
      ]
    },
    {
      "id": "cta",
      "duration": 4.2,
      "backgroundColor": "#0E0B08",
      "visuals": [
        {
          "type": "SVG",
          "width": 1080,
          "height": 1920,
          "track": 0,
          "enterBegin": 0,
          "exitEnd": 4.2,
          "svg": "<svg width='1080' height='1920' viewBox='0 0 1080 1920' xmlns='http://www.w3.org/2000/svg'><defs><radialGradient id='chrCta' cx='0.5' cy='0.42' r='0.9'><stop offset='0' stop-color='#1E160D'/><stop offset='1' stop-color='#0E0B08'/></radialGradient></defs><rect width='1080' height='1920' fill='url(#chrCta)'/><rect x='46' y='46' width='988' height='1828' rx='30' fill='none' stroke='rgba(199,154,70,0.5)' stroke-width='1.5'/><path d='M470 640 L540 700 L610 640 M470 700 L540 760 L610 700' stroke='#C79A46' stroke-width='4' fill='none' stroke-linecap='round' stroke-linejoin='round'/></svg>"
        },
        {
          "type": "TEXT",
          "x": 540,
          "y": 880,
          "width": 940,
          "anchor": "top-center",
          "track": 1,
          "enterBegin": 0.3,
          "enterEnd": 0.8,
          "enterAnimation": "smoothup",
          "exitEnd": 4.2,
          "style": {
            "fontFamily": "Playfair Display"
          },
          "html": "<div style='text-align:center; color:#F5EFE2; font-size:78px; line-height:1.05; font-weight:600; font-style:italic;'>{{restaurantName}}</div>"
        },
        {
          "type": "TEXT",
          "x": 540,
          "y": 1120,
          "anchor": "top-center",
          "track": 2,
          "enterBegin": 0.7,
          "enterEnd": 1.15,
          "enterAnimation": "smoothup",
          "exitEnd": 4.2,
          "style": {
            "fontFamily": "Poppins"
          },
          "html": "<div style='display:inline-block; background:{{accentColor}}; color:#0E0B08; border-radius:999px; padding:28px 70px; font-size:40px; font-weight:700;'>{{ctaText}}</div>"
        },
        {
          "type": "TEXT",
          "x": 540,
          "y": 1290,
          "anchor": "top-center",
          "track": 3,
          "enterBegin": 1.05,
          "enterEnd": 1.45,
          "enterAnimation": "fade",
          "exitEnd": 4.2,
          "style": {
            "fontFamily": "Poppins"
          },
          "html": "<div style='text-align:center; color:#8A7A5C; font-size:28px; font-weight:600; letter-spacing:2px;'>{{ctaUrl}}</div>"
        }
      ]
    }
  ],
  "audios": [
    {
      "src": "{{musicUrl}}",
      "volume": 0.15,
      "track": 0
    }
  ]
}

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