Back in Stock
Restock announcement: unboxing hook, IT'S-BACK stamp, stock-scarcity note.
- Type
- Video
- Format
- Instagram Reel · 9:16
- Orientation
- Portrait
- Duration
- 11.8s
- Scenes
- 3
- Render cost
- $0.00295 / render
VariablesConditional scenesvideo
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Customize Back in Stock
Back in Stock is a ready-to-render E-commerce video design formatted for Instagram Reel · 9:16 with 3 scenes and support for variables, conditional scenes, video. Open it in the editor to replace its copy and media, then render variations through the Zvid API.
10 variables: Every value below is a variable you can override — send them in the variables field of the render request (or edit them in the editor) to generate on-brand versions at scale.
brandNameTextSOLE SOCIETY
productNameTextRetro Court '84
teaserTextYou asked. Every single day.
stockNoteTextOnly 200 pairs this restock
showStockNoteToggleon
ctaTextTextGet yours before round 3
ctaUrlTextsolesociety.example/restock
unboxVideoMedia URLproductImageMedia URLmusicUrlMedia URLThe exact JSON payload
This is the full render config — POST it to the API, or open it in the editor to tweak.
{
"name": "ecom-back-in-stock",
"resolution": "instagram-reel",
"frameRate": 30,
"backgroundColor": "#F2EDE4",
"outputFormat": "mp4",
"variables": {
"brandName": "SOLE SOCIETY",
"productName": "Retro Court '84",
"teaser": "You asked. Every single day.",
"stockNote": "Only 200 pairs this restock",
"showStockNote": true,
"ctaText": "Get yours before round 3",
"ctaUrl": "solesociety.example/restock",
"unboxVideo": "https://videos.pexels.com/video-files/36599068/15517316_1080_1920_30fps.mp4",
"productImage": "https://images.pexels.com/photos/18681225/pexels-photo-18681225.jpeg?auto=compress&cs=tinysrgb&w=1620",
"musicUrl": "https://cdn.pixabay.com/audio/2025/03/19/audio_56ae1dae5f.mp3"
},
"scenes": [
{
"id": "teaser",
"duration": 3,
"backgroundColor": "#1C1A17",
"transition": "fadewhite",
"transitionId": "reveal",
"transitionDuration": 0.45,
"visuals": [
{
"type": "VIDEO",
"src": "{{unboxVideo}}",
"width": 1080,
"height": 1920,
"position": "center-center",
"resize": "cover",
"volume": 0,
"track": 0,
"enterBegin": 0,
"exitEnd": 3
},
{
"type": "SVG",
"width": 1080,
"height": 1920,
"track": 1,
"enterBegin": 0,
"exitEnd": 3,
"svg": "<svg width='1080' height='1920' viewBox='0 0 1080 1920' xmlns='http://www.w3.org/2000/svg'><defs><linearGradient id='bisTease' x1='0' y1='0' x2='0' y2='1'><stop offset='0' stop-color='#1C1A17' stop-opacity='0.5'/><stop offset='0.5' stop-color='#1C1A17' stop-opacity='0.15'/><stop offset='1' stop-color='#1C1A17' stop-opacity='0.78'/></linearGradient></defs><rect width='1080' height='1920' fill='url(#bisTease)'/></svg>"
},
{
"type": "TEXT",
"x": 540,
"y": 1380,
"width": 920,
"anchor": "top-center",
"track": 2,
"enterBegin": 0.25,
"enterEnd": 0.7,
"enterAnimation": "smoothup",
"exitEnd": 3,
"style": {
"fontFamily": "DM Sans"
},
"html": "<div style='text-align:center; color:#F2EDE4; font-size:58px; line-height:1.15; font-weight:800;'>{{teaser}}</div><div style='margin-top:16px; text-align:center; color:#C9C2B4; font-size:30px; font-weight:600;'>So we did something about it…</div>"
}
]
},
{
"id": "reveal",
"duration": 5,
"backgroundColor": "#F2EDE4",
"transition": "smoothup",
"transitionId": "claim",
"transitionDuration": 0.55,
"visuals": [
{
"type": "IMAGE",
"src": "{{productImage}}",
"width": 1080,
"height": 1920,
"position": "center-center",
"resize": "cover",
"zoom": true,
"track": 0,
"enterBegin": 0,
"exitEnd": 5
},
{
"type": "SVG",
"width": 1080,
"height": 1920,
"track": 1,
"enterBegin": 0,
"exitEnd": 5,
"svg": "<svg width='1080' height='1920' viewBox='0 0 1080 1920' xmlns='http://www.w3.org/2000/svg'><defs><linearGradient id='bisShade' x1='0' y1='0' x2='0' y2='1'><stop offset='0' stop-color='#1C1A17' stop-opacity='0.28'/><stop offset='0.45' stop-color='#1C1A17' stop-opacity='0'/><stop offset='1' stop-color='#1C1A17' stop-opacity='0.72'/></linearGradient></defs><rect width='1080' height='1920' fill='url(#bisShade)'/></svg>"
},
{
"type": "TEXT",
"x": 540,
"y": 620,
"width": 1020,
"anchor": "top-center",
"track": 2,
"enterBegin": 0.2,
"enterEnd": 0.55,
"enterAnimation": "circleopen",
"exitEnd": 5,
"style": {
"fontFamily": "Bebas Neue"
},
"html": "<div style='text-align:center;'><span style='display:inline-block; background:#D7263D; color:#FFFFFF; padding:26px 70px; font-size:130px; line-height:1; letter-spacing:4px; border-radius:18px; box-shadow:0 30px 80px rgba(28,26,23,0.45);'>IT'S BACK</span></div>"
},
{
"type": "TEXT",
"x": 540,
"y": 1560,
"width": 940,
"anchor": "top-center",
"track": 3,
"enterBegin": 0.7,
"enterEnd": 1.15,
"enterAnimation": "smoothup",
"exitEnd": 5,
"style": {
"fontFamily": "DM Sans"
},
"html": "<div style='text-align:center; color:#FFFFFF; font-size:64px; line-height:1.05; font-weight:800;'>{{productName}}</div><div style='margin-top:14px; text-align:center; color:#E4DDCE; font-size:28px; font-weight:600; letter-spacing:4px;'>{{brandName}} · RESTOCKED</div>"
}
]
},
{
"id": "claim",
"duration": 4.8,
"backgroundColor": "#1C1A17",
"visuals": [
{
"type": "SVG",
"width": 1080,
"height": 1920,
"track": 0,
"enterBegin": 0,
"exitEnd": 4.8,
"svg": "<svg width='1080' height='1920' viewBox='0 0 1080 1920' xmlns='http://www.w3.org/2000/svg'><rect width='1080' height='1920' fill='#1C1A17'/><path d='M-100 200 L1180 60 L1180 78 L-100 218 Z' fill='#D7263D'/><path d='M-100 1830 L1180 1690 L1180 1708 L-100 1848 Z' fill='#D7263D'/><rect x='90' y='560' width='900' height='820' rx='40' fill='rgba(242,237,228,0.045)' stroke='rgba(242,237,228,0.16)' stroke-width='1.5'/></svg>"
},
{
"type": "TEXT",
"x": 540,
"y": 380,
"anchor": "top-center",
"track": 1,
"enterBegin": 0.15,
"enterEnd": 0.55,
"enterAnimation": "smoothdown",
"exitEnd": 4.8,
"style": {
"fontFamily": "Bebas Neue"
},
"html": "<div style='text-align:center; color:#F2EDE4; font-size:74px; letter-spacing:3px;'>LAST TWO RESTOCKS SOLD OUT</div>"
},
{
"type": "TEXT",
"condition": "{{showStockNote}}",
"x": 540,
"y": 700,
"anchor": "top-center",
"track": 2,
"enterBegin": 0.6,
"enterEnd": 1,
"enterAnimation": "circleopen",
"exitEnd": 4.8,
"style": {
"fontFamily": "DM Sans"
},
"html": "<div style='text-align:center; color:#F2EDE4;'><span style='display:inline-block; width:22px; height:22px; border-radius:999px; background:#D7263D; margin-right:16px;'></span><span style='font-size:40px; font-weight:800;'>{{stockNote}}</span></div>"
},
{
"type": "TEXT",
"x": 540,
"y": 880,
"width": 800,
"anchor": "top-center",
"track": 3,
"enterBegin": 1,
"enterEnd": 1.45,
"enterAnimation": "smoothup",
"exitEnd": 4.8,
"style": {
"fontFamily": "DM Sans"
},
"html": "<div style='text-align:center; color:#B9B2A4; font-size:32px; line-height:1.5; font-weight:500;'>Same icon. Same price.<br>New chance to stop refreshing the page.</div>"
},
{
"type": "TEXT",
"x": 540,
"y": 1130,
"anchor": "top-center",
"track": 4,
"enterBegin": 1.5,
"enterEnd": 1.9,
"enterAnimation": "circleopen",
"exitEnd": 4.8,
"style": {
"fontFamily": "DM Sans"
},
"html": "<div style='display:inline-block; background:#D7263D; color:#FFFFFF; border-radius:999px; padding:30px 68px; font-size:40px; font-weight:800;'>{{ctaText}} →</div><div style='margin-top:18px; text-align:center; color:#8A8375; font-size:25px; font-weight:600; letter-spacing:2px;'>{{ctaUrl}}</div>"
}
]
}
],
"audios": [
{
"src": "{{musicUrl}}",
"volume": 0.2,
"track": 0
}
]
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