Flash Sale / Discount

High-urgency discount ad: price slash, promo code, deadline chip and confetti.

Type: Video
Format: Instagram Reel · 9:16
Orientation: Portrait
Duration: 12.2s
Scenes: 3
Render cost: $0.00305 / render

VariablesConditional scenesgif

Free template · opens in the editor, no account required.

Customize Flash Sale / Discount

Flash Sale / Discount is a ready-to-render E-commerce video design formatted for Instagram Reel · 9:16 with 3 scenes and support for variables, conditional scenes, gif. Open it in the editor to replace its copy and media, then render variations through the Zvid API.

13 variables: Every value below is a variable you can override — send them in the variables field of the render request (or edit them in the editor) to generate on-brand versions at scale.

brandNameText

KICKLAB

productNameText

AirFlex Runner '26

discountPctText

40

oldPriceText

$129

newPriceText

$77

deadlineText

Ends Sunday midnight

showDeadlineToggle

on

promoCodeText

FLASH40

showPromoCodeToggle

on

ctaTextText

Grab yours now

productImageMedia URL

pexels-photo-15592493.jpeg

altImageMedia URL

pexels-photo-4273288.jpeg

musicUrlMedia URL

audio_56ae1dae5f.mp3

The exact JSON payload

This is the full render config — POST it to the API, or open it in the editor to tweak.

Open in editor ↗

{
  "name": "ecom-flash-sale",
  "resolution": "instagram-reel",
  "frameRate": 30,
  "backgroundColor": "#0D0D0D",
  "outputFormat": "mp4",
  "variables": {
    "brandName": "KICKLAB",
    "productName": "AirFlex Runner '26",
    "discountPct": "40",
    "oldPrice": "$129",
    "newPrice": "$77",
    "deadline": "Ends Sunday midnight",
    "showDeadline": true,
    "promoCode": "FLASH40",
    "showPromoCode": true,
    "ctaText": "Grab yours now",
    "productImage": "https://images.pexels.com/photos/15592493/pexels-photo-15592493.jpeg?auto=compress&cs=tinysrgb&w=1620",
    "altImage": "https://images.pexels.com/photos/4273288/pexels-photo-4273288.jpeg?auto=compress&cs=tinysrgb&w=1620",
    "musicUrl": "https://cdn.pixabay.com/audio/2025/03/19/audio_56ae1dae5f.mp3"
  },
  "scenes": [
    {
      "id": "alarm",
      "duration": 2.8,
      "backgroundColor": "#E11D2E",
      "transition": "slideup",
      "transitionId": "deal",
      "transitionDuration": 0.4,
      "visuals": [
        {
          "type": "SVG",
          "width": 1080,
          "height": 1920,
          "track": 0,
          "enterBegin": 0,
          "exitEnd": 2.8,
          "svg": "<svg width='1080' height='1920' viewBox='0 0 1080 1920' xmlns='http://www.w3.org/2000/svg'><rect width='1080' height='1920' fill='#E11D2E'/><path d='M-200 320 L1280 120 L1280 240 L-200 440 Z' fill='#0D0D0D' opacity='0.14'/><path d='M-200 1620 L1280 1420 L1280 1540 L-200 1740 Z' fill='#0D0D0D' opacity='0.14'/><path d='M-200 480 L1280 280 L1280 300 L-200 500 Z' fill='#FFD54A' opacity='0.9'/><path d='M-200 1580 L1280 1380 L1280 1400 L-200 1600 Z' fill='#FFD54A' opacity='0.9'/></svg>"
        },
        {
          "type": "TEXT",
          "x": 540,
          "y": 800,
          "width": 1000,
          "anchor": "top-center",
          "track": 1,
          "enterBegin": 0.1,
          "enterEnd": 0.45,
          "enterAnimation": "circleopen",
          "exitEnd": 2.8,
          "style": {
            "fontFamily": "Anton"
          },
          "html": "<div style='text-align:center; color:#FFFFFF; font-size:170px; line-height:0.95; letter-spacing:2px;'>FLASH<br><span style='color:#FFD54A;'>SALE</span></div>"
        },
        {
          "type": "TEXT",
          "x": 540,
          "y": 1250,
          "anchor": "top-center",
          "track": 2,
          "enterBegin": 0.5,
          "enterEnd": 0.85,
          "enterAnimation": "smoothup",
          "exitEnd": 2.8,
          "style": {
            "fontFamily": "Space Grotesk"
          },
          "html": "<div style='display:inline-block; background:#0D0D0D; color:#FFFFFF; border-radius:14px; padding:20px 44px; font-size:40px; font-weight:700; letter-spacing:3px;'>UP TO {{discountPct}}% OFF</div>"
        }
      ]
    },
    {
      "id": "deal",
      "duration": 5.4,
      "backgroundColor": "#0D0D0D",
      "transition": "slideleft",
      "transitionId": "checkout",
      "transitionDuration": 0.4,
      "visuals": [
        {
          "type": "IMAGE",
          "src": "{{productImage}}",
          "width": 1080,
          "height": 1920,
          "position": "center-center",
          "resize": "cover",
          "zoom": true,
          "track": 0,
          "enterBegin": 0,
          "exitEnd": 5.4
        },
        {
          "type": "SVG",
          "width": 1080,
          "height": 1920,
          "track": 1,
          "enterBegin": 0,
          "exitEnd": 5.4,
          "svg": "<svg width='1080' height='1920' viewBox='0 0 1080 1920' xmlns='http://www.w3.org/2000/svg'><defs><linearGradient id='dealShade' x1='0' y1='0' x2='0' y2='1'><stop offset='0' stop-color='#0D0D0D' stop-opacity='0.5'/><stop offset='0.42' stop-color='#0D0D0D' stop-opacity='0'/><stop offset='1' stop-color='#0D0D0D' stop-opacity='0.92'/></linearGradient></defs><rect width='1080' height='1920' fill='url(#dealShade)'/><path d='M0 96 L1080 96' stroke='#E11D2E' stroke-width='44' stroke-dasharray='6 0'/><path d='M0 1824 L1080 1824' stroke='#E11D2E' stroke-width='44'/></svg>"
        },
        {
          "type": "TEXT",
          "x": 540,
          "y": 96,
          "anchor": "center-center",
          "track": 2,
          "enterBegin": 0,
          "exitEnd": 5.4,
          "style": {
            "fontFamily": "Space Grotesk"
          },
          "html": "<div style='color:#FFFFFF; font-size:28px; font-weight:800; letter-spacing:6px;'>{{brandName}} · TODAY ONLY</div>"
        },
        {
          "type": "GIF",
          "src": "https://media.giphy.com/media/LjtUQubEKZ0D176hFB/giphy.gif",
          "x": 870,
          "y": 1155,
          "width": 150,
          "height": 150,
          "anchor": "center-center",
          "track": 5,
          "enterBegin": 1.5,
          "enterEnd": 1.8,
          "enterAnimation": "fade",
          "exitEnd": 5.4
        },
        {
          "type": "TEXT",
          "x": 80,
          "y": 1235,
          "width": 920,
          "anchor": "top-left",
          "track": 3,
          "enterBegin": 0.4,
          "enterEnd": 0.9,
          "enterAnimation": "smoothup",
          "exitEnd": 5.4,
          "style": {
            "fontFamily": "Space Grotesk"
          },
          "html": "<div style='color:#FFD54A; font-size:26px; font-weight:800; letter-spacing:5px;'>HOT RIGHT NOW</div><div style='margin-top:12px; color:#FFFFFF; font-size:72px; line-height:1; font-weight:800; letter-spacing:-1px;'>{{productName}}</div>"
        },
        {
          "type": "TEXT",
          "x": 80,
          "y": 1475,
          "anchor": "top-left",
          "track": 4,
          "enterBegin": 1,
          "enterEnd": 1.45,
          "enterAnimation": "circleopen",
          "exitEnd": 5.4,
          "style": {
            "fontFamily": "Anton"
          },
          "html": "<div style='color:#FFFFFF;'><s style='color:#9CA3AF; font-size:56px;'>{{oldPrice}}</s>&nbsp;&nbsp;<span style='color:#FFD54A; font-size:120px; letter-spacing:1px;'>{{newPrice}}</span></div>"
        },
        {
          "type": "TEXT",
          "condition": "{{showDeadline}}",
          "x": 80,
          "y": 1680,
          "anchor": "top-left",
          "track": 6,
          "enterBegin": 1.6,
          "enterEnd": 2,
          "enterAnimation": "smoothleft",
          "exitEnd": 5.4,
          "style": {
            "fontFamily": "Space Grotesk"
          },
          "html": "<div style='display:inline-block; background:#E11D2E; color:#FFFFFF; border-radius:999px; padding:16px 36px; font-size:30px; font-weight:800; letter-spacing:1px;'>⏳ {{deadline}}</div>"
        }
      ]
    },
    {
      "id": "checkout",
      "duration": 4.8,
      "backgroundColor": "#0D0D0D",
      "visuals": [
        {
          "type": "IMAGE",
          "src": "{{altImage}}",
          "width": 1080,
          "height": 1920,
          "position": "center-center",
          "resize": "cover",
          "track": 0,
          "opacity": 0.35,
          "enterBegin": 0,
          "exitEnd": 4.8
        },
        {
          "type": "SVG",
          "width": 1080,
          "height": 1920,
          "track": 1,
          "enterBegin": 0,
          "exitEnd": 4.8,
          "svg": "<svg width='1080' height='1920' viewBox='0 0 1080 1920' xmlns='http://www.w3.org/2000/svg'><defs><linearGradient id='outShade' x1='0' y1='0' x2='0' y2='1'><stop offset='0' stop-color='#0D0D0D' stop-opacity='0.72'/><stop offset='1' stop-color='#0D0D0D' stop-opacity='0.94'/></linearGradient></defs><rect width='1080' height='1920' fill='url(#outShade)'/><rect x='90' y='560' width='900' height='800' rx='44' fill='rgba(13,13,13,0.72)' stroke='rgba(255,213,74,0.5)' stroke-width='2'/></svg>"
        },
        {
          "type": "GIF",
          "src": "https://media.giphy.com/media/TgoPuXFbihKJ54unZH/giphy.gif",
          "x": 540,
          "y": 400,
          "width": 640,
          "height": 640,
          "anchor": "center-center",
          "track": 2,
          "enterBegin": 0.3,
          "enterEnd": 0.5,
          "enterAnimation": "fade",
          "exitBegin": 3.4,
          "exitEnd": 3.9,
          "exitAnimation": "fade"
        },
        {
          "type": "TEXT",
          "x": 540,
          "y": 640,
          "width": 800,
          "anchor": "top-center",
          "track": 3,
          "enterBegin": 0.2,
          "enterEnd": 0.65,
          "enterAnimation": "smoothup",
          "exitEnd": 4.8,
          "style": {
            "fontFamily": "Anton"
          },
          "html": "<div style='text-align:center; color:#FFFFFF; font-size:84px; line-height:1; letter-spacing:1px;'>SAVE {{discountPct}}%<br><span style='color:#FFD54A;'>BEFORE IT'S GONE</span></div>"
        },
        {
          "type": "TEXT",
          "condition": "{{showPromoCode}}",
          "x": 540,
          "y": 950,
          "anchor": "top-center",
          "track": 4,
          "enterBegin": 0.7,
          "enterEnd": 1.1,
          "enterAnimation": "circleopen",
          "exitEnd": 4.8,
          "style": {
            "fontFamily": "Space Grotesk"
          },
          "html": "<div style='text-align:center; color:#9CA3AF; font-size:26px; font-weight:700; letter-spacing:4px;'>USE CODE</div><div style='margin-top:12px; display:inline-block; border:2px dashed #FFD54A; border-radius:18px; padding:20px 56px; color:#FFD54A; font-size:56px; font-weight:800; letter-spacing:8px;'>{{promoCode}}</div>"
        },
        {
          "type": "TEXT",
          "x": 540,
          "y": 1210,
          "anchor": "top-center",
          "track": 5,
          "enterBegin": 1.15,
          "enterEnd": 1.55,
          "enterAnimation": "smoothup",
          "exitEnd": 4.8,
          "style": {
            "fontFamily": "Space Grotesk"
          },
          "html": "<div style='display:inline-block; background:#E11D2E; color:#FFFFFF; border-radius:999px; padding:28px 70px; font-size:40px; font-weight:800;'>{{ctaText}} →</div>"
        }
      ]
    }
  ],
  "audios": [
    {
      "src": "{{musicUrl}}",
      "volume": 0.22,
      "track": 0
    }
  ]
}

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